Expert Videographer Craig Haft Joins Trighton Interactive Team
Trighton Interactive proudly announces the addition of Craig Haft to its team of internet marketing experts. Haft has a wealth of experience and the drive to develop innovative video marketing strategies for Trighton’e clients. Jody Resnick, Trighton CEO, explains, “As a creative cinematographer with over 20 years experience, Haft brings a new dimension of innovation to Trighton Interactive – creative videos that engage consumers in unexpected, exciting ways.”
Haft is internationally known for his cutting edge cinematography in Emmy award-winning shows such as HBO’s “Taxicab Confessions” and the Discovery Channel’s “Cash Cab,” and his sharp, investigative camera work for ABC’s “20/20” and “Primetime,” CBS’s “60 Minutes,” NBC’s “48 Hours” and “Dateline NBC.” His well trained eye and creative talent will now be focused on crafting innovative video marketing content that establishes Trighton’s clients as the authority on their products and sets them apart from all other brands.
Resnick says, “Marketing reports have shown that consumers want more online content about products and services and are more apt to make a purchase after having viewed an engaging, informational video. Craig is the pro who’s going to make sure Trighton’s clients achieve top-of-mind awareness for their products and services.”
Haft wants to raise the bar in video marketing. “What about artistically produced internet commercials, infomercials, investigative reports, buyer beware pieces, and other engaging video programming?” he asks. “Consumers are using their smartphones, tablets, and computers for viewing videos, so let’s give them something that catches their eye and keeps them watching!”
Sound interesting? To discover how Craig Haft and Trighton Interactive can help your company increase sales with innovative internet marketing strategies, call 1.800.407.2068 or contact us online.
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