Make sure anyone searching for local businesses and services online can find you.
Local Search is an often overlooked, cost-effective internet marketing tactic that can have a huge impact on lead generation, since approximately 70% of the people conducting online searches are looking for local products and services. For law firms, retail stores, restaurants, hotels, and healthcare providers, local search marketing is essential for effective search engine optimization. In fact, we’ve seen that investing in local search gives businesses a distinct competitive advantage, because local search dominates the search engines.
If you’re not listed or listed incorrectly in Google Maps, Google My Business, Bing Places, Yahoo Local, review sites, and other directories, prospective clients can’t find you. Local listing management services, including claiming, monitoring, updating, enhancing, and actively maintaining your business listings on multiple local listing websites can take care of this problem, leading clients directly to your firm and influencing them to contact you – both online and offline.
What many business owners and inexperienced internet marketers don’t realize is that a successful local search campaign requires ongoing effort. Our online marketing experts will help you manage your local listing strategy so you can build a strong foundation for continued success.
Initially, your listing has to be claimed, verified and optimized on multiple local listing sites, duplicate listings have to be eliminated, and analytics need to be set up. Then we promote your listings, help you increase and manage reviews, and monitor your analytics to continuously improve your local search results. Our skillful use of local listing analytics, timely responses to consumer reviews, and detailed attention to accuracy ensure quality enhancements and updates for your listings across multiple sites.
With a strategic local listing management plan custom designed to get your business to the top of the search engines, people will be able to find you easily, wherever they are searching. And better yet, we’ll make finding you in local listings an interactive experience that engages them – with photos, videos, coupons, special offers, special events, and reviews – and turns them into clients. Contact us today so we can help you get powerful exposure in search engines and new clients.