Paul Knopf Bigger

Generating Multiple
Million Dollar Cases Year-Over-Year

200% Increase

In Multi-Million
Dollar Cases

5X Increase

Monthly In Qualified
Website Leads

4X Revenue

and Growth In Firm
In 3 Years

Challenge

Delivering Understated Elegance in New Website
for Powerhouse Law Firm

With offices in Orlando and Tampa, Paul Knopf Bigger is a powerhouse of legal knowledge and experience, with numerous multi-million dollar verdicts and settlements for clients who have been seriously injured or killed because of another person’s negligence or a defective product. In seeking a digital marketing partner, the attorneys recognized that in addition to conveying the firm’s mission of service and track record of success for injured clients, the website also had to reach the other attorneys across the U.S. who could benefit from partnering with them.

Design Approach

Website Specifications

Exterior

Point to view layouts

Interior

Technical:

WordPress CMS
PHP 7.3+
Dedicated Server
CDN
Secure HTTPS (SSL)
Security Firewall
HTML5 / CSS / JS

Services:

Law Firm SEO
Paid Search
Copywriting
Social Media
Website Hosting
Display Ads
Custom Branding

3x Efficiency

Trighton Dedicated Server100%

100%

Average Shared Hosting33%

33%

2x Faster

Domain Loading with Trighton Optimization100%

100%

Domain Registrar Only50%

50%

Performance

Reaching the top of Google

Insight

Having worked successfully with Trighton Interactive at his previous firm, founding partner David Paul turned to the digital marketing agency he knew he could trust to deliver a sleek, customized website with clear, vibrant branding, and cutting edge digital marketing strategies.

SOLUTION: PART I

Conveying the Firm’s Mission

Working closely with the attorneys of Paul Knopf Bigger, the Trighton team developed and delivered exactly what the firm was looking for – a top-of-the-line, customized website that built upon the firm’s themes of teamwork, commitment to excellence, personal attention to each client, and a track record of multi-million dollar verdicts and settlements. Concomitantly, the sleek new website clearly brands the firm as the battle-tested legal powerhouse other attorneys can turn to for help with their complex personal injury and medical malpractice cases.

SOLUTION: PART II

Making a Brand Come Alive
with Responsive Design

With a sophisticated blend of muted colors, minimal text, and simple navigation, the website features authentic pictures of the firm’s partners, their outstanding results, and their productive relationships with clients and other attorneys. Short biographies of each attorney speak to the firm’s depth and breadth of knowledge and experience, while the “About” page emphasizes the firm’s personal service. Testimonials and results appear as the user scrolls through a page, providing useful information without disrupting the sense of calm confidence and accomplishment embodied in the site.

SOLUTION: PART III

Marketing Strategy to Reach Multiple Audiences

Paul Knopf Bigger needed a marketing strategy that would help the firm attract and engage both clients and fellow attorneys. With Trighton’s advanced SEO built into their sophisticated website, custom content tailored toward their target markets, and analytics used for continuous improvement, the firm has been able to exceed their goals and enhance their record of excellence in fighting aggressively for worthwhile causes where they see injustice and can make a difference.

Digital Marketing Results

Best-In-Class Award Winner

200% Increase

In Multi-Million
Dollar Cases

5X Increase

In Monthly Qualified
Website Leads

4X Revenue

And Growth In Firm
In 3 Years

Client Testimonial

“Working with Trighton has helped my firm grow significantly in terms of the amount of lawyers, cases, and people we can help. It’s been a very positive experience. We value the fact it’s a low stress proposition working with them which has worked well with our firm.”

David Paul
Founder, Paul | Knopf | Bigger

See How Trighton Can Help:

Dan Newlin Injury Attorneys
Simonson Goodman Platzer
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