- Client: Simonson Goodman Platzer PC
- URL: www.simonsonlegal.com
After preeminent New York and New Jersey medical malpractice and personal injury attorneys, Paul Simonson, Edward S. Goodman and Kenneth J. Platzer, joined forces to form Simonson Goodman Platzer PC, they knew they wanted a website that reflected their high standards and expertise.
The Trighton Interactive team delivered just what the firm was looking for – a sophisticated responsive website design for Personal Injury Law that clearly represents the partner’s expertise and success in winning cases for their New York City medical malpractice and personal injury clients. The goal was to create an online presence that would show rather than tell new prospective clients that this leading medical malpractice law firm has extremely high standards of service and practice. Therefore, when creating the website, the Trighton team pushed the boundaries of what’s possible to optimize user experience and maximize conversion.
From the sleek homepage, branding, to the descriptions of the firm’s areas of practice, Simonson Goodman Platzer PC’s website says quality. The color palette, typography and organization blend elegantly to give prospective clients a sense of the high quality representation they can expect from the firm. In addition, the site’s navigation and content help prospective clients easily access the information they need to get started on their medical malpractice or personal injury case by scheduling a free consultation with the expert attorneys at Simonson Goodman Platzer.
Trighton also leveraged a custom law firm responsive website design to provide an exceptional website experience to visitors, regardless of the type of device they’re using. The Trighton team fully understands that website users have different intentions based on the device they’re on when visiting the website. By identifying goals and optimal conversion paths, they optimized the mobile rendering of the Simsonson Platzer Goodman site to provide an ideal experience for mobile visitors, which will ultimately result in more calls for the firm.