Client
American Skin Association
Industry
B2B
Services
SEO
Website Design
Challenge
Raising Public Awareness to Skin Disease
The American Skin Association (ASA), a national not-for-profit organization for patients, families, advocates, physicians and scientists working to defeat melanoma and other skin diseases by advancing research, raising public awareness and championing good skin health, wanted to update the look and functionality of its overcrowded website. The organization chose Trighton Interactive based on the quality of the responsive website design they had done for organization members and other professionals.
APPROACH & SOLUTION
The organization’s new responsive design website is sleek and modern. With a modular look, the homepage provides insight into the different areas of the website, allowing site visitors to easily navigate to their area of interest. Instead of being overwhelmed by columns of information on different topics, site visitors will find that the new website immediately shows the areas on which the American Skin Association focuses: donation, education and research.
With its ability to display well on all devices and provide an optimal user experience, the ASA’s new responsive design website will help the organization enhance its mission to advance research and champion good skin health through fundraising.