Call us1.800.407.2068
Call us1.800.407.2068
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Search engine marketing (SEM) involving keyword triggered advertising on major search engines, such as Google, Yahoo, and Bing, is a great way to drive traffic to your website. Targeted search engine advertising allows you to customize your message by platform, time, location, and even search intent, while advanced analytics provide insight you can use to maximize the value of your marketing dollar.
Especially noteworthy is the efficiency of search engine marketing. A Google/Matrixlab (2009) study of Cross Media Optimization for Ford Motor Company found that search engine marketing is the most efficient media for increasing Top of Mind brand awareness. In fact, search engine marketing was found to be seven times more efficient at creating campaign awareness than TV, and SEM combined with other media (TV, radio, print, online) increased the efficiency of all other media.
The online marketing professionals at Trighton Interactive will help you create and manage a search engine marketing campaign that is both efficient and profitable. Trighton will help you build an intelligent search engine portfolio that not only increases Top of Mind Awareness of your brand but also increases clicks to your website and conversions into sales. In addition, our close monitoring of your click-through rates, conversion rates, and profit margins will give your search engine campaign the leading edge in responding quickly to shifts in your target market.
Today’s online shoppers want quick, easy access to information about products and services. Trighton wants to help you create search engine ads that get their attention and lead them directly to the information they need to make intelligent purchasing decisions. The Trighton team will help you create, deploy and manage your search engine campaigns so you can engage, attract, and convert today’s online searchers into customers.
Contact Trighton Interactive online or by phone 1.800.407.2068 to mobilize your business. We make going mobile simple-smart-better for your business.
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Trighton is ready to help businesses lead in the NEW MOBILE AGE. Morgan Stanley Research (2009) predicts a "remarkable transformation in the global information and communications industries," as mobile internet users outnumber desktop users by 2013. With 2,000,000,000 global mobile users by 2015, we're facing a "disruptive" transformation in business and marketing models.
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We are online marketing experts and thought leaders with the experience, knowledge and creativity to leverage MOBILE - "today's biggest growth opportunity," according to Bloomberg Businessweek (December 5 – 11, 2011) - to mobilize your company for the future.
